PACKAGING DESIGN AGENCY
OUR PACKAGING DESIGN AGENCY CREATES PACKAGING THAT IS CONSISTENT WITH YOUR PRODUCTS: A FIRST INTERFACE THAT PROTECTS, INFORMS AND REVEALS WHAT IT CONTAINS.
Tamim DaoudiIndustrial designer · Strasbourg
HOW IMPORTANT IS PRODUCT PACKAGING?
Packaging is an integral part of the user experience. It is usually the user’s first interface with the product, even before they reach the physical object, so it needs to be part of the thinking from the very start of the project.
It makes the product easy to spot on a shelf, on a trade show stand or when an order is delivered, and it shows intuitively how the product is used. Opening the packaging is an experience in itself, one that reveals the final product.
For a technical or industrial product, packaging also has very practical functions:
- protecting the object during transport, storage and handling;
- organising the contents: product, accessories, cables, instructions;
- informing the user and including the information required by the sector’s standards;
- showcasing the product and carrying the brand identity;
- limiting materials and volumes, as part of an eco-design approach.
Successful packaging design reconciles these functions without adding to the product’s cost price.
HOW DOES A PACKAGING DESIGN STUDY WORK?
As in industrial design, packaging design answers a series of questions asked at the outset, to steer the project towards the solution that suits the target:
- For whom? Who is the user, who will open the packaging and in what context?
- Why? Does the project serve the user’s needs?
- How? What resources need to be put in place to deliver the solution?
- How much? What cost is acceptable, and for what quantities?
- When? What is the schedule for the deliverables?
- Where? Where will the packaging be stored, shipped and displayed?
The answers set the specifications for the study. Next comes the design of the packaging structure, then its graphic design, developed as three creative directions that we present and discuss with you.
PACKAGING DEVELOPMENT: STRUCTURE, MATERIALS AND GRAPHIC DESIGN
Depending on the nature of the project, packaging can be more or less complex. Physical packaging may require die-cutting templates or a combination of several materials, for example a cardboard box with a glued-in thermoformed plastic shell to hold the product in place. The level of complexity is dictated by standards, costs and quantities.
Packaging creation continues with graphic design work, which gives the packaging an identity consistent with the product it holds. We produce three creative directions, which we present and discuss in a meeting. This stage includes:
- discussions with your teams to define the identity and the messages;
- sketches;
- photorealistic 3D visuals;
- physical mock-ups to assess volumes, handling and opening;
- choosing a direction with you;
- refining the chosen direction;
- handing over the files to our printing partner.
PRODUCT PACKAGING DESIGNED BY THE DESIGNER OF YOUR PRODUCT
The Tamim Daoudi studio is first and foremost an industrial design studio. When we design a product, we already have its 3D model, its dimensions, its fragile points and its visual identity: all elements that feed directly into the design of its packaging.
This continuity makes it possible to:
- fit the insert as closely as possible to the product, without oversizing the packaging;
- extend the product’s formal and graphic language to its packaging;
- run the packaging design in parallel with industrialisation support , so that it is ready for launch.
Unlike a packaging agency focused on graphics alone, we approach packaging as an object in its own right, with its own structural, manufacturing and usage constraints.
WHY ENTRUST YOUR PACKAGING DESIGN TO THE TAMIM DAOUDI STUDIO?
Because packaging is best designed by someone who knows the product it holds inside out. An industrial designer for more than 20 years, Tamim Daoudi founded his studio in Strasbourg in 2010 and works with start-ups, SMEs and large groups in industry, medtech and deeptech.
When you entrust your project to our packaging design agency, you benefit from:
- a single point of contact for the product and its packaging;
- an industrial designer’s approach: structure, materials and series production constraints are built in from the very first sketches;
- photorealistic 3D visuals and physical mock-ups, so you can make informed decisions;
- an eco-design approach that questions every material and every volume;
- a printing partner who takes over once the design has been approved;
- an award-winning designer (Red Dot Design Award, Janus award (Industry), Janus award (Health)).
The studio works throughout France. Explore our offers or tell us about your project.
Where does Tamim Daoudi offer packaging design?
Based in Strasbourg, the studio is not tied to one region: Tamim Daoudi works with companies all over France on their packaging design projects. He comes to your premises for the key stages (scoping workshops, design reviews, user testing, follow-up at the manufacturer’s) and runs the rest of the project remotely, just as responsively.
He works throughout France, including in Paris, Lyon, Marseille, Toulouse, Nice, Nantes, Montpellier, Strasbourg, Bordeaux, Lille, Rennes, Reims, Toulon, Saint-Étienne, Le Havre, Grenoble, Dijon, Angers, Nîmes, Clermont-Ferrand, Aix-en-Provence, Brest, Tours, Amiens, Limoges, Metz, Besançon, Perpignan, Orléans, Rouen, Mulhouse, Caen and Nancy.
Wherever you are, a first video call is enough to scope your needs.
Contact meFrequently asked questions: packaging design agency
What does a packaging design agency do?
A packaging design agency designs every aspect of a product’s packaging: its structure (shape, materials, insert, die-cutting), its graphics (identity, information, visibility on the shelf) and the opening experience. The Tamim Daoudi studio approaches packaging as an industrial designer: the packaging is conceived as the first interface between the product and its user, consistent with the design of the product.
Why design the packaging at the same time as the product?
Because packaging is an integral part of the user experience. When it is designed early on, it draws on the product’s 3D model to fine-tune the dimensions, the insert and the protection of fragile parts, and it extends the product’s visual identity. You avoid packaging that is generic, oversized or inconsistent with the product, and you anticipate transport, storage and display constraints.
How does a packaging design study work?
It starts with a scoping phase: for whom, why, how, how much, when and where. We then define the packaging structure and put forward three creative directions, presented in a meeting. The study includes sketches, photorealistic 3D visuals and physical mock-ups. Once a direction has been chosen and refined, the files are handed over to our printing partner.
Which materials should you choose for product packaging?
It all depends on the product, the standards that apply to it, the target costs and the quantities. A die-cut cardboard box suits many products; others require a combination of several materials, for example cardboard and a thermoformed plastic shell to hold a fragile object in place. We weigh up these choices with you, as part of an eco-design approach.
How much does it cost to create packaging?
The cost of a packaging design study depends on the complexity of the structure, the number of materials, the number of product variants to cover and the physical mock-ups required. Each project is therefore quoted individually, after an initial discussion about your specifications. Reference prices for the studio’s main services are shown on the Offers page.
Do you handle the printing of the packaging?
The studio designs the packaging and prepares the files needed for its production. Once the chosen direction has been refined, these files are handed over to our printing partner, who takes over from there. You therefore keep a single point of contact, from the first sketch to the handover of the production files, without having to explain the project all over again to another supplier.
Do you work on technical, industrial or medical products?
Yes. The studio works exclusively in B2B, for start-ups, SMEs and large groups in industry, medtech and deeptech. For these products, packaging often has to protect a fragile or valuable object, bring together accessories and documentation, and meet the requirements specific to the sector, while remaining consistent with the product design.
Do you work throughout France?
Yes. The studio is based in Strasbourg but has no regional ties: Tamim Daoudi travels throughout France for key stages, such as presenting the creative directions or approving the physical mock-ups, and handles follow-up remotely the rest of the time.
