BPIFRANCE DIAG DESIGN APPROVAL
TAMIM DAOUDI IS A BPIFRANCE-APPROVED EXPERT FOR THE DIAG DESIGN: A DESIGN DIAGNOSIS OF YOUR PRODUCT, PARTLY FUNDED BY BPIFRANCE.
Tamim DaoudiIndustrial designer · Strasbourg
WHAT IS THE BPIFRANCE DIAG DESIGN?
The Diag Design (Bpifrance Design Diagnosis) is a support programme offered by Bpifrance to help innovative companies integrate or strengthen design in their product or service projects, before committing to major investments.
Carried out by a design expert approved by Bpifrance, it takes place in two phases:
- An analytical assessment: competition and related uses, economic constraints in relation to the market, user profiles (personas), distribution channels, technology and materials watch, sustainability-related trends and standards, product life cycle and environmental impacts.
- Concrete recommendations: areas for improvement based on use scenarios, initial design intentions, levers for reducing environmental impact, method and schedule for following up the project.
The Diag Design adapts to the maturity of your project: a clear product idea without a prototype, a prototype already built that needs to be validated or redirected, or a product already on the market that needs to be improved or repositioned. For a service, a first testable beta version is required.
It is not technical assistance: the technical feasibility of your project must already have been addressed. The diagnosis focuses on design, that is to say the fit between the offer and its uses, the user experience, ergonomics, perceived value, and environmental and strategic issues.
DIAG DESIGN: PRICE, DURATION AND FUNDING BY BPIFRANCE
According to Bpifrance’s specifications:
- for a physical product: up to €4,000 excl. VAT for 4 days of work, leaving a maximum of €2,000 excl. VAT for you to pay;
- for a service: up to €3,000 excl. VAT for 3 days of work, leaving a maximum of €1,500 excl. VAT for you to pay;
- 50% of the amount is covered by Bpifrance, which pays its share directly to the expert at the end of the assignment: you only pay yours;
- the work is carried out within 4 months of signing the contract with Bpifrance; travel expenses are not covered;
- each eligible company can benefit from a Diag Design only once.
In 2027, the funding rate could be lower than 50%: we are awaiting feedback from Bpifrance and will update this page as soon as the new conditions are known.
WHICH COMPANIES CAN BENEFIT FROM THE DIAG DESIGN?
The Diag Design is aimed at innovative companies registered in France and/or in the French overseas territories (DROM-COM), up to date with their tax and social security obligations, and belonging to one of these categories:
- start-ups: set up less than 8 years ago, with fewer than 250 people and less than €10 million in turnover;
- SMEs: fewer than 250 people and less than €50 million in turnover or less than €43 million in balance sheet total;
- mid-sized companies (ETI): fewer than 2,000 people.
The following are excluded: companies in difficulty within the meaning of EU regulations, non-autonomous companies more than 25% owned by partner or linked companies (based on their consolidated data), non-trading companies (sociétés civiles) and sole proprietorships.
The product studied must be at the core of the company’s business: a peripheral element such as wrapping or packaging is not covered by the Diag Design. The detailed conditions are set out on Bpifrance’s Diag Design page .
WHY CARRY OUT YOUR DIAG DESIGN WITH TAMIM DAOUDI, AN APPROVED EXPERT?
Diag Design experts are selected by Bpifrance through an approval procedure. Tamim Daoudi is one of the approved experts: your Diag Design can therefore be carried out by an industrial designer who has been designing products for industry, medtech and deeptech for more than 20 years.
How the process works with the studio:
- Pre-qualification interview: together we check whether a Diag Design is relevant for your project and whether it fits Bpifrance’s specifications.
- Commercial proposal: we send you a quote that places your company in its context and specifies the issues to be addressed.
- Application to Bpifrance: you submit your application online with this unsigned quote; the work starts after the contract with Bpifrance has been signed (no retroactive funding).
- Diagnosis and report: analysis, discussions with your team and your users, then delivery of a final report within 10 days of the end of the assignment.
The Diag Design does not include any design development work. Once it is complete, you can continue with the studio: design study , design engineering and then industrialisation support .
Where does Tamim Daoudi offer Bpifrance Diag Design?
Based in Strasbourg, the studio is not tied to one region: Tamim Daoudi works with companies all over France on their Bpifrance Diag Design projects. He comes to your premises for the key stages (scoping workshops, design reviews, user testing, follow-up at the manufacturer’s) and runs the rest of the project remotely, just as responsively.
He works throughout France, including in Paris, Lyon, Marseille, Toulouse, Nice, Nantes, Montpellier, Strasbourg, Bordeaux, Lille, Rennes, Reims, Toulon, Saint-Étienne, Le Havre, Grenoble, Dijon, Angers, Nîmes, Clermont-Ferrand, Aix-en-Provence, Brest, Tours, Amiens, Limoges, Metz, Besançon, Perpignan, Orléans, Rouen, Mulhouse, Caen and Nancy.
Wherever you are, a first video call is enough to scope your needs.
Contact meFrequently asked questions: Bpifrance Diag Design approval
What is the Bpifrance Diag Design?
It is a diagnosis offered by Bpifrance to innovative companies to secure the design of a product or service before major investments. An approved design expert analyses the uses, the market, and the economic and environmental constraints, then makes recommendations and draws up an action plan to prepare for industrialisation or roll-out.
How much does a Diag Design cost?
The service costs a maximum of €4,000 excl. VAT for a physical product and €3,000 excl. VAT for a service. Bpifrance covers 50% of it, leaving you to pay no more than €2,000 excl. VAT for a product and €1,500 excl. VAT for a service. Travel expenses are not covered. The rate applicable in 2027 has yet to be confirmed by Bpifrance.
Is the Diag Design funding rate changing in 2027?
Bpifrance’s current specifications provide for 50% of the cost of the service to be covered. For 2027, this rate could be revised downwards: we are awaiting feedback from Bpifrance and will update this page as soon as the new conditions are known.
Which companies are eligible for the Diag Design?
Start-ups (less than 8 years old, fewer than 250 people, less than €10 million in turnover), SMEs (fewer than 250 people and less than €50 million in turnover or €43 million in balance sheet total) and mid-sized companies (ETI) with fewer than 2,000 people, provided they are innovative, registered in France and up to date with their tax and social security obligations.
How long does a Diag Design take?
The service represents 4 days for a physical product and 3 days for a service, to be carried out within a maximum of 4 months after signing the contract with Bpifrance. The expert then submits the final report to the company’s management and to Bpifrance within 10 days.
What does the Diag Design final report contain?
An analysis of the strengths and weaknesses of the design: market positioning, competition, economic constraints, personas and use scenarios, distribution channels, eco-design practices and a simplified life cycle. Then recommendations: feedback from use tests, proposed adjustments (drawings, targeted 3D sketches, materials) and an action plan.
Does the Diag Design include designing the product?
No. The Diag Design excludes any design development work: no industrial drawings, advanced CAD or industrialisation. It prepares the next stage of your project. You can then entrust the studio with a design study, followed by the design engineering and industrialisation support for your product.
How do you apply for a Diag Design with Tamim Daoudi?
Contact the studio for a pre-qualification interview. If the Diag Design is right for your project, we will send you a quote. You then submit your application online on Bpifrance’s Diag Inno website with this unsigned quote; the work starts when the contract with Bpifrance is signed.
