ULTIMATE U L T I M A T E

The brief was to imagine and design a new screwdriver handle whose design would set it clearly apart from competitors’ handles while offering unrivalled comfort in use. A delicate subject, as the market is full of screwdrivers with handles that all differ from one another.

Designers Tamim DAOUDI and Grégoire RUAULT were partners on this project at the time.
Together they analysed the handles of every competitor in the sector to identify their strengths and weaknesses, in both use and appearance.
By making clay models and observing hand imprints during in situ simulations, they noticed a twist, a spiral in the form.
This deformation was built into the design and, after further tests, the designers found that the twist improved not only rotation speed but also the screwdriver’s comfort in use. Finally, a pictogram of the drive type and a colour code were added to the end of the handle so that the screwdriver can be identified quickly, saving the user time every day.
Once the tool manufacturer had approved the concept, the designers extended it to the full range.